Dear Beloved Readers,
Orang Asli communities have felt the economic impact due to the COVID-19 through the reduced of economic opportunity. In order to support this community, Ayam Brand in cooperation with the Department of Orang Asli Development (JAKOA) has introduced the #AyamWithYou community care campaign to Orang Asli communities in Selangor.
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| The
Director General of JAKOA , Prof Dr. Juli Edo (center) together with
the Orang Asli communities in Kampung Orang Asli Changkat Bintang,
Selangor |
The #AyamWithYou community pantry is now self-sustaining in 13 locations nationwide with communities coming together to give and to take daily essentials such as food, to help those in need, supported by product contributions from Ayam Brand, Mission Foods and Alce Nero.
The community care campaign has being rolled out at Kampung Orang Asli Changkat Bintang to support a total of 39 Orang Asli families from these communities with a one month's supply of Ayam Brand and Alce Nero products.
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| JAKOA picking up the Ayam Brand products from Ayam Brand office |
The #AyamWithYou campaign was needful for its tangible and psychological support to the Orang Asli communities through the contribution of food essentials during these challenging times. This campaign is a timely and positive uplift for them, a reminder that they are not alone facing this tough time, as organizations and individuals have their interest at heart for them.
As this communities are deep in the interior, the JAKOA will take on the logistics support and coordinate with the Tok Batin to distribute a box of 27 products to head of households in each community while ensuring that the social distancing is practiced.
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| Villagers (left) in Kampung Orang Asli Changkat Bintang receiving 1 month canned food supply from Ayam Brand |
The #AyamWithYou campaign was a welcome surprise to the residents of Kampung Orang Asli Changkat Bintang in Selangor. The current situation are very tough for them as economic activity in their area was reduced and opportunities are scarce. The contribution from Ayam Brand and JAKOA eases some of their worries.
For more information about this lovely campaing, kindly visit Ayam Brand website at https://www.ayambrand.com.my
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| The kids in Kampung Orang Asli Changkat Bintang received the pasta products from Alce Nero |
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2 Comments
good initiative from the committee... Hope more to come in future
ReplyDeleteYes, sharing is caring. Been in their shoe before so really understand happy is that when someone is there for you especially offering you foods. :)looking forward for more too. :)
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