guardian Celebrates 57th Birthday with 57th Anniversary Party And Pink October 2024

 Dear Readers, 

guardian Marks Its 57th Birthday With A Month-Long Campaign In Conjunction With Pink October, Launch of New Exclusive Brands, and Exciting 57% Off Promotions

 

guardian 57th Anniversary Party At The Exchange TRX From 21 - 27 October 2024

guardian Malaysia celebrates its 57th anniversary this year with a series of activities that reinforce its commitment to nurturing the beauty and well-being of Malaysians.

 

Let us explore the highlights of this year's celebration. 

 

 

guardian 57th Anniversary Party

 

guardian 57th Anniversary Party at The Exchange TRX From 21 - 27 October 2024

guardian Malaysia is hosting the guardian 57th Anniversary Party here at The Exchange TRX from 21 - 27 October 2024 along the foyer in front of guardian outlet (Lot C.32) and it is split into 4 different zones that offer different shopping experiences that cover beauty and well-being. 

• Zone A: Health & Wellbeing
• Health Checks
• Health Beverages Sampling 
• Pink Awareness Corner

 

Zone A: Health & Screening - Health Beverage Sampling by Anlene

Pink Awareness Corner At Zone A

• Zone B:  Anniversary Exclusive & New Arrivals
  
•  Essential Oil Redemption
• Spend RM 80 and above in a single receipt

 

Zone B: Anniversary Exclusive & New Arrivals  - Essential Oil Redemption Booth

• Zone C: Trending Now
• Engraving Service
• Complimentary service with any purchase - cosmetic products only
  
• Love Is In The Hair
• Hair Braiding 
• Complimentary service with any purchase
  
• Stick-on Nails
• Spend RM 50 & Above in a single receipt
  
• #IYKYK Beauty Zone
  
• GWP Redemption 
• Spend RM 100 & above in a single receipt for Mayer Mini Air Fryer 1.5 (Green/Blue)
• Spend RM 150 & above in a single receipt for NAKADA Electric BBQ Grill & Steamboat Pot FG046
  

 

 

Zone C: Trending Now - GWP Redemption Corner

 

Zone C: Trending Now - Nails Service, Hair Braiding, etc!

•  Zone D: Shoppers Paradise

 

Zone D: Shoppers Paradise

 

As guardian is celebrating its 57th birthday this year, they offer a 57% discount on the second item across over 3,000 selected products throughout October 2024. 

 

You can find the details of the eligible products online at the new guardian e-catalogue or via the guardian app and eStore website.  

In response to the growing demand for online shopping, guardian Malaysia is proudly announcing the launch of its new e-catalogue, a more convenient and engaging way for customers to explore the extensive range of health and beauty products. 

This e-catalogue is designed to enhance the browsing experience, hence making it seamless and mobile-friendly with a fresh, modern look and feel. 

It features interactive elements and directly links users to guardian's e-commerce platform for easy, hassle-free purchases. 

guardian x Pink October 2024

guardian Malaysia is collaborating with Kundal and The National Cancer Society of Malaysia (NCSM) to raise awareness, expand access, and drive action in the nation's fight against breast cancer. 

 

For your information, breast cancer remains the No.1 cancer affecting women in Malaysia with 1 in 19 women being diagnosed. 

 

Sadly, nearly half of the cases are only confirmed in the late stages (Stage 3 and 4)  due to lack of awareness and lower rates of early detection, especially among lower-income households, resulting in a low 5-year survival rate of 66.8%. 

This rate is much lower than other Asian countries such as Singapore (79%), South Korea (92.6%), and Japan (96.2%).

guardian X Kundal - The Pink Glove Campaign

Early detection is crucial in combating breast cancer and guardian Malaysia plays its vital role to step up in the fight against breast cancer. 

 

Just right on time with Pink October, guardian Malaysia has introduced an exclusive Pink Glove breast self-examination kit in partnership with Kundal and The National Cancer Society of Malaysia (NCSM). 

 

Together We Can Spread The Awareness About Early Detection And The Pink Glove Breast Self-Examination Kit

This kit includes a scrub glove with self-examination steps, two bottles of body wash, and one body scrub that is retails at RM 23.88. 

As a contribution back to the community, every Pink Glove kit sold, a part of proceeds will be contributed to NCSM to support work in education, awareness, and early detection programs for breast cancer. 

Not only that, 10,000 Pink Glove kits will be set aside and distributed by NCSM to underprivileged women across Malaysia. 

The Pink Glove Kit - a scrub glove, two bottles of body wash, one body scrub

We are grateful to guardian Malaysia for stepping up efforts to improve access to breast cancer self-examinations. The Pink Glove kit, coupled with the awareness campaign, donation drive, and distribution to underprivileged women, offers a holistic approach to addressing breast cancer across all demographics. said Dr. Murallitharan Munisamy, Managing Director of NCSM.

 

Throughout Pink October, guardian will run a digital campaign to raise awareness about early detection, including a video by Dr. Tan Gie Hooi, Breast & Oncoplastic Surgeon, on the importance of early detection. 

 

NCSM is hosting informative sessions on breast cancer awareness at guardian The Exchange TRX mall from 21 - 27 October 2024, alongside educational and screening campaigns targeting underprivileged communities at Program Perumahan Rakyat (PPR) Hiliran Ampang.

(L-R: Yeap Chong Wei, Managing Director of The NCSM and Chase Watling, Commercial Director of guardian Malaysia - The Pink Glove Initiative

October's Special: Launch of Exclusive New Brands at guardian Malaysia

Aligned with guardian's commitment to continue curating the best beauty and well-being brands for the customers, guardian Malaysia is launching more than 20 new and exclusive brands this month in conjunction with the 57th anniversary celebration.

These new brands will be available in stores and online starting from the 1st week of October 2024. You should drop by and check them out now while you stock up your personal and health care products this month here in guardian. 

Perfect Time To Stock Up Personal and Health Care Products And Enjoy Massive Discount Like 57% Off For 2nd Item

This is an exciting month for our shoppers! We invite everyone to celebrate our anniversary by enjoying the great products at unbeatable value, while also supporting our breast cancer awareness campaign with NCSM. We look forward to another 57 successful years of nurturing the beauty and well-being of all Malaysia. Anna Ng, Marketing Director of guardian Malaysia concluded.

About guardian Malaysia

 

guardian Malaysia started as a 200-sqft pharmaceutical retail outlet catering to the expatriate community 57 years ago. 

Today, it is the leading pharmacy, health, and beauty retail chain in the country, with more than 600 stores nationwide, providing an unrivaled variety of pharmaceutical, health, and beauty products. 

Each year, our stores serve more than 33 million customers across the country. 

Signing Off For Now And Take Care Till We e-Meet Again On My Next Post. 

For Collaboration Or Any Inquiry, Feel Free To Reach Out To Me At kitkatnelfei@gmail.com.